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Domain name: Most people are already aware that you need a unique domain name where people can find your site. Your domain name might be the name of your company "nameofcompany.com" or it might be something easy to remember related to your business. Whatever you choose, make the title of your site match the domain name. This is how visitors will easily remember the address of your site even if they forget to bookmark it.

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If you have conducted keyword research, many experts recommend that you use the most profitable keyword as your domain name as this will help you rank higher in the search engines for that particular keyword. A well-chosen domain name does not take a long time to envision, and is a relatively easy procedure, but it is well worth the small amount of effort required. If you choose a domain name that clearly states the purpose of your site people will know exactly what they can expect when they visit.


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