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Meaning “invincible” in Latin, Invicta watches were actually made as early as 1837. Founder Raphael Picard wanted to bring people high quality Swiss watches at affordable prices. The company began its history in La Chaux-de-fonds, Switzerland – a land well-known for its watch making endeavors.Swiss watches have been highly coveted by many parts of the world, and Invicta watches picked up in popularity. The name was well known and well established for more than a century. In the history of Invicta watch, one thing has remained constant: Invicta watches are known for their quality and beautiful design. This is as true today as it was a century ago.

The good news is, the history of Invicta Watch Group does not end with the 1970s. In 1991, the descendants of the original Invicta watch name re-formed the company. Today, Invicta watch group is dedicated to bringing you high quality watches that are still affordable and beautiful in design – the same commitment that Invicta Watch was known for more than a century ago. In 1837, Invicta handcrafted its first watches with the belief that fine Swiss timepieces could be offered at modest prices.